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Adatdar a person who owns a warehouse, more specifically, a commission agent for preserving and selling different kinds of agricultural goods. He works mainly for petty traders and small businessmen. Petty traders from remote rural areas depend on
him to sell their products at the optimum time with regard to calculating the high return of profit in the market. Usually small traders living in localities far away from market place can not organise marketing of their products in a way that ensures the best profits. They establish a formal contract with an adatdar, who by selling their products in the market timely will take a commission on those products. Thus the owners of the products are able to catch up with market trends and the adatdar can take a considerable share of the profit as commission.
The transaction terms are usually fixed before the adatdar
starts to work on behalf of the traders. Adatdar may be ranked as small,
medium or large, depending on the number of their warehouses or the nature
and strength of their network with buyers. Usually big traders need not
depend on an adatdar, as they themselves own warehouses and have strong
transaction interaction with other traders. Sometimes adatdars exploit
naive petty traders by selling the products in abnormally high or unexpected
prices. Adatdars normally run their business through an office situated
in the market place. Petty traders contact them in the market place along
with their goods and fix the transaction terms and once fixed, the transaction
terms can not be violated later. Traders widely deal with adatdars known
to them for fairly long periods and consider them to be reliable. [Sharmin
Naaz] |
